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webinars

The 2025 Employer Acquisition Playbook: Strategies for Health Plan Success

Dates:
Jun 26, 2025
Time:
1:00 pm EDT
Presented by Kyruus Health
Registration takes place at a third-party website.

É«¿Ø´«Ã½ This Webinar

Employers today are making decisions based on evolving expectations around digital experiences, cost-effectiveness, and employee satisfaction. Many health insurance plans struggle to differentiate themselves and communicate their value effectively to these employer groups. The webinar will tackle the challenges plans face in acquiring and retaining employer groups in a highly competitive market.

We'll address the issue by equipping health plans with strategic insights and practical tools to improve employer acquisition and retention. Through expert panel discussions and data-driven trend analysis, we'll explore how rising consumer expectations are reshaping employer priorities and highlight the importance of a seamless digital experience in driving employee engagement and cost-effectiveness. Attendees will learn how to clearly communicate their value to employer groups, differentiate from competitors, and leverage innovative digital solutions to build stronger longer-lasting partnerships.

Join Us To

  • Analyze key trends on health plan challenges and employer decision-making factors
  • Explore how rising consumer expectations for seamless digital experiences impact employer satisfaction and employee utilization
  • Understand how improved employee utilization, driven by a strong digital experience, ties back to cost-effectiveness for employers
  • Learn how to communicate your health plan’s unique value to employer groups
  • Discover best practices for strengthening employer relationships and fostering long-term success

Presenters

Morgan Beschle

Vice President of Product Management

Kyruus Health

As Vice President of Product Management, Morgan leads Kyruus Health’s product vision, strategy, and development of its buyer, partner, and consumer-facing applications. Morgan brings 15 years of experience as a digital health product leader, building innovative and scalable health technology that has improved quality while reducing costs for patients, providers, and payers. She’s marshalled…

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Leigh Stenby

Director of National Accounts

IMA Financial Group

Leigh has been an avid benefits enthusiast for 27 years. She thrives on finding creative solutions to complex benefits issues. Leigh began her benefits career learning the science and art of underwriting leveraging her math degree. She continued her learning and growing at two large, national consulting firms enjoying roles in financial consulting, account management, client leadership, people…

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Sri Palanisamy

Principal

ZS

Sri is a principal in ZS’s health plan and provider practice. In his role, he works with payers on go-to-market strategies, payer-provider partnerships, value-based care and network strategies for both commercial and government markets. Sri has over 20 years of experience in the health plan and provider space leading numerous corporate strategies and growth initiatives throughout his career.…

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Jill Vaslow

Managing Vice President, Benefits

Marriott International

Jill Vaslow is the Managing Vice President of Benefits at Marriott International. In this role, Jill makes the connections between Marriott’s global benefits and wellbeing strategies and the organization’s business goals and culture. When done well, benefits and wellbeing programming are a reinforcement of People First culture like Marriott’s. Jill’s team looks for opportunities to drive…

Learn more about Jill Vaslow